MARKETING
Influencer Marketing | Social Media
INFLUENCER MARKETING
Influencers are a strong driving force behind consumer engagement with brands. So, during my time as Marketing Manager, I worked on 3 Influencer Marketing Campaigns for Avon PR. Working with over 25 micro and macro influencers, Avon PR had more than 2.2m in reach and impressions from June to December 2021.
SEARCHED & PRODUCT MATCHED INFLUENCERS
CONTACTED & SENT CONTRACTS
MADE SURE CONTENT WAS DELIVERED
REPORTED & ANALYZED INSIGHTS
ANALYZING INSIGHTS
During the Valija Summer Campaign, I was tasked to post, keep track and analyze the organic insights of their social media from June to July. Valija published 29 post, 11 reels, 21 stories + 12 influencer un-boxings related to the campaign for a total of 73 of overall content.
REACH
910,551
IMPRESSIONS
1,014,301
REPORTED & ANALYZED INSIGHTS
